The Shirtees Awards, hosted by The Shirt Show and Printavo’s Print Hustlers Podcast, just wrapped up their second annual event, and one name stood out: Real Thread. Recognized as a Shop to Watch, Real Thread has built a reputation for innovation, quality, and forward-thinking business practices. And if you’ve ever wanted to see what makes them special up close, WB|Camp is your chance.

From Sunday and Monday, October 26th-27th, MADE Lab’s WB|CAMP is heading to sunny Florida and hosted at ROQ.US and Real Thread’s state-of-the-art facility. If you’re looking to level up your water-based printing game, gain insights from industry leaders, and connect with a passionate community of print pros, this is the event you don’t want to miss.

What Makes Real Thread Stand Out?

So why was Real Thread called out as a Shop to Watch? It’s not just about their prints—it’s about how they’ve mastered every aspect of running a successful screen printing business.

Water-Based Ink Mastery – Known for their super soft prints, Real Thread has perfected water-based printing. They’ve invested in techniques, processes, and training to ensure top-tier quality at scale.
Cutting-Edge Equipment & Tech – Their shop features ROQ automatic presses and a custom-built technology platform to streamline operations, making them one of the most efficient shops in the industry.
Smart, Engaging Marketing – From fun social media campaigns to educational content, Real Thread has built a brand that customers love and trust. Their ability to balance creativity with business growth is something every print shop can learn from.
A Culture of Innovation – Whether it’s pushing the boundaries of sustainable printing or developing new workflows, Real Thread continuously evolves to stay ahead in a competitive industry.

WB|Camp: Learn From the Best

WB|Camp isn’t just about theory—it’s hands-on learning designed to help you master water-based printing, optimize your shop, and gain real-world strategies for success.

This year’s camp features a dedicated session led by Real Thread’s team, where they’ll share their expertise in high-quality water-based printing, shop workflow, and the business strategies that set them apart.

On top of that, you’ll have the opportunity to:

Get hands-on training in water-based printing techniques
See Real Thread’s operation firsthand and learn how they run a high-efficiency shop
Network with industry leaders and other print shop owners
Improve your print quality and business strategy in just two days

If you’re serious about stepping up your water-based printing game, WB|Camp is the place to be.

Spots are limited, so be sure to grab yours before they’re gone!

Learn more and sign up here: https://madelab.io/event/WBCamp2025

Oh, and one more thing—be sure to check out the Print Hustlers Podcast for a special announcement!